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IBM Philippines Appoints its First Female President and Country General Manager


IBM Philippines today announced the appointment of its fourteenth Country General Manager, and its first female President, Mariels Almeda Winhoffer, a product of Assumption College, Philippines.
Born and raised in Manila, Philippines, Ms. Alemda Winhoffer started her career in IBM 26 years ago most recently serving as Client Advocacy Executive for IBM Corporation, where she reported directly to the Chairman and provided support for global client engagements.

She succeeds James Velasquez who has been appointed Director, Maintenance and Technical Support, IBM Global Technology Services IBM ASEAN. The appointment will take effect immediately.
Under James Velasquez’s leadership, IBM Philippines has expanded its business portfolio exponentially with significant additions to its global delivery missions. Through various collaborations with government, academe and industry, IBM has also established itself as a national asset. As we enter the next phase of our growth, Mariels Almeda Winhoffer’s deep client insight, global experience and outstanding leadership will help boost IBM Philippines as an industry leader, serving local and global clients.”
Ms. Almeda Winhoffer will assume responsibility for all of IBM’s operations in the Philippines, including the company’s sales and distribution, systems and technology, software and services units, and fully-owned subsidiaries offering global delivery including IBM Solutions Delivery and IBM Global Process Services Centers.
“I am very honored and excited to be back in the Philippines to help IBM position itself as a key global provider of services in the growth industries, especially on our 75th anniversary milestone in the Philippines,” Ms. Almeda Winhoffer said. “Leveraging its rich natural resources and talent, many markets seek the Philippines as an extension and expansion of their operations. IBM is committed to support and ensure that the Philippines is prepared to embrace these opportunities and achieve sustainable growth through its Smarter Planet agenda.”
Ms. Almeda Winhoffer has held various executive posts within IBM including Vice President and Business Development Executives leader for the Industrial Sector, Client Relationship Executives leader for Global Technology Services (GTS) Strategic Outsourcing, as well as Services leader for Electronics and Automotive accounts – all based in the USA.
She was also a recipient of the 2009 50 Outstanding Asian Americans in Business by the Asian American Business Development Center, recognizing her contribution to the Asian business community in the United States.
Ms. Almeda Winhoffer completed her primary and secondary education at Assumption College, Philippines, before moving to the United States earning a double degree in Finance and Computer Science from Fordham University, cum laude.
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